SEO stands for Search Engine Optimization. It is the process of optimizing a website or online content to improve its visibility and ranking on search engines, such as Google, Bing, and Yahoo.
SEO involves various techniques and strategies that aim to increase the quantity and quality of organic traffic to a website by improving its relevance and authority in the eyes of search engines. This includes on-page optimization (e.g., optimizing content, HTML tags, and URLs) and off-page optimization (e.g., building high-quality backlinks and social signals). The ultimate goal of SEO is to improve the visibility and ranking of a website or online content in search engine results pages (SERPs) for relevant keywords and phrases.
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